Stories made to unfold.
Two brands. Two visual voices. Social creative built around a clear idea and a sequence that moves the story forward.
- My role
- Concept development · Art direction · Social campaign · Visual storytelling · Consumer engagement
- Status
- Produced
Built around the idea that “there’s a hero in all of us,” this produced campaign turns Babybel’s familiar red wrapper into a visual reveal. Each frame builds curiosity before introducing the hero character and inviting fans to become the star of their own digital movie poster.
Frames shown in sequence. Select any frame to view it at full size.
- My role
- Concept development · Art direction · Social campaign design · Visual storytelling
- Status
- Produced
This produced Instagram carousel introduces NovaPride’s read-only approach through a sequence of clear, reassuring messages. Bold typography, vibrant gradients, playful graphic elements, and inclusive lifestyle imagery give the financial technology brand an approachable voice. The sequence moves from personal control to product benefits and an invitation to join the open beta.
Frames shown in sequence. Select any frame to view it at full size.
